How we got our tag line

When we first started making our swings, we had a little booth at our local farmers’ market. Nestled right between a flower vendor and a vegetable stall, it was absolutely perfect! We rolled out astroturf for grass, put a little white picket fence around the borders of our booth, and hung one of our disc-style swings from the awning overhanging the booths. Every Saturday and Sunday, we would chat with people while children took turns swinging. Sometimes even the moms and dads would jump on and join in the fun. Grandparents would often stand by, watching with far-off looks in their eyes, and tell stories about the tree swings they had as children.

One weekend, after a family had finished swinging and wandered off to explore the rest of the market, a grandmother snuck back over and very shyly asked if she could give it a try. I had no sooner told her "of course" than she jumped on, pulled back, and pushed off. I will never forget the smile on her face or how nervous she made me, leaning so far back and pointing her toes toward the sky. She swung for almost ten minutes! When she got off, she gave me a quick hug and whispered, "Thank you so much." It was that day we decided our tagline would be "Helping to create memories that will last a lifetime."

More than a decade later, I still think about her smile—and can't help but smile too.